Webinar: How to Measure UX and Design Impact w/ Vitaly Friedman
📆 Date: April 17, 2025
🕔 Time: 6:00 p.m. CET / 12:00 p.m. EST / 9:00 a.m. PST
📍 Location: Online
💸 Free event
Join Vitaly Friedman to learn how to measure design quality, choose UX metrics, and align business goals with design initiatives.
🎙 Speaker and topic
Speaker: Vitaly Friedman, senior UX consultant of the European Parliament and creative lead of Smashing Magazine
Moderator: Marek Štrba, Enterprise UX consultant at UXtweak
Topic: How to Measure UX and Design Impact
🧐 About the presentation:
How do we measure UX and the quality of design? What metrics do we choose, and how do we we translate business objectives into UX goals and design initiatives? How do we translate business objectives and OKRs into tangible design goals and initiatives — and track success over time?
You’ll learn:
– How to measure design quality in B2C/B2B and enterprise environments
– common UX metrics and how to choose the right ones
– the entire process for establishing and tracking Design KPIs
– how to connect business goals with design initiatives
P.S. Live Q&A at the end!
🎟️ Registration
This event, organized by UXtweak, is open to anyone with an interest in UX research.
Can’t make it to the live session? Register anyway—we’ll send you the recording! But keep in mind, you’ll miss the chance to participate in the live Q&A with Vitaly.
